WAVES & CONCRETE is a Southern California based company founded in 2017. We aim to capture the pure essence of the California West Coast lifestyle and provide high quality products inspired by SoCal that can be represented by those who innovate - both here at home and around the globe.

We strive to shine a spotlight on those who are working their way up through the ranks of surfers and skaters with hard work and dedication. We encourage and inspire those who are dedicated to sticking with it and acheiving greatness.

We are West Coast strong: we pride ourselves in being the birthplace of skate in Dogtown, and we've watched the greatest names of surf explode in Surf City. This is our home. This is our lifestyle. Waves & Concrete is our platform.

Be loud. Be original. BE KNOWN!